Abey Mokgwatsane & ACA Bursary Application Requirements 2024/2025

Application details
  • Your Matric prelim results.
  • You must provide a detailed explanation of your economic status written to convince why you deserve the bursary.
  • Provide a maximum of 500 words motivational letter from your teacher.
  • If living outside the main centers, provide proof of residency.We are pleased to  inform you about Abey Mokgwatsane & ACA Bursary South Africa 2024-2025/ read ful.l details

    The Association for Communication and Advertising (ACA) is South Africa’s official representative body for advertising and communications profession. The voluntary organisation was formed by professionals, for professionals in the industry.

    Abey Mokgwatsane is the former CEO of Ogilvy South Africa, and is currently the Managing Executive of Vodacom’s Brand, Communications and Sponsorships throughout South Africa, Mozambique, Lesotho, the Democratic Republic of the Congo and the Democratic Republic of the Congo.


    The Association for Communication and Advertising (ACA) has been providing bursaries to disadvantaged students through various bursary programmes over the years. Abey Mokgwatsane, a well-known industry professional will be awarding a bursary in honour of his late grandmother (the Nnete Modise Bursary), which will be administered by the ACA.

    The bursary will provide funding for studies towards a Marketing Degree at the AAA School of Advertising, in Cape Town or Johannesburg.

    The bursary will provide full cover for tuition fees for the entire duration of the degree qualification, as well as covering accommodation expenses.


    Applicants must satisfy the following minimum entry criteria before applying (please note that failure to satisfy all the requirements will lead to your application not being considered):

    • Female
    • Black
    • Driven and dedicated
    • Reside outside the main commercial centres of South Africa
    • Unable to afford to fund your tertiary education
    • Intend on studying towards a Marketing Degree
    • Intend on studying at the AAA School of Advertising (at one of the Johannesburg or Cape Town campuses)


    Students who meet all of the above requirements, can apply by emailing: melanie@acasa.co.za
    (Please insert the words “Abey Mokgwatsane Bursary – Your Full Name” in the email subject line).
    Submit clear copies of the following supporting documentation along with your application (the submission of these documents is compulsory – if any items are missing, your application be disregarded):

    • Matric prelim results
    • Motivational letter from the applicant, detailing your economic status
    • Motivational letter from the applicants teacher (approximately 500 words)
    • Proof of residence outside of the main centres

    *Please note: all documentation and applications must be submitted in English.


    For any queries related to this bursary programme, please contact the Association for Communication and Advertising (ACA) directly:
    Tel: 010 880 3399
    Email: melanie@acasa.co.za / ceo@acasa.co.za